Social Media

Research related to the topic of social media. 

From the Center for
Consumer Decision Making
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Social Media Research

Fostering Digital Clout in Credit Unions
Consumer Thinking / Sep 11 2018
Fostering Digital Clout in Credit Unions

An analysis of credit union Yelp reviews provides actionable insights to better manage social media influence.
From Presence to Purpose: Developing Social Media Strategies and Metrics for Credit Unions
Consumer Thinking / Technology / Oct 28 2013
From Presence to Purpose: Developing Social Media Strategies and Metrics for Credit Unions

You don’t win in social media just by showing up. While using Facebook or Twitter might have been buzzworthy in...

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Oct 29 2020
Somebody’s going to win. Now what?

None of us know how the elections are going to play out. It might be a blowout, it might be...

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May 13 2020
Marketing gets the volume turned up in times of crisis

How your organization communicates with its audience is crucial in times of crisis. While there’s no risk-free path with your marketing efforts, there are strategies and tactics that you can use.

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Apr 22 2020
A COVID-19 Stimulus Check Planning Tool for Credit Union Members

UPDATE (January 7, 2021): The second round of stimulus checks are already going out through direct deposit and in the...

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