This research brief uses a 1,400-response survey to tease out the preferences online consumers, particularly young adults, harbor for their financial relationships.
Apr 01 2014
Research Brief: Bank Shopper Snapshot Survey Vol 10: Mobile Payments Tracker II
More than half of adults own smartphones and recent research indicates that the average smartphone user checks her phone more than 150 times a day. These powerful little computers in our pockets are quickly changing how we learn about products and services, bank, and pay for things.
This research brief from Rob Rubin and Kim Todaro at Novantas looks at why mobile payments take-up matters to credit unions and how credit unions can better become part of their members' mobile payment transactions.