May 31 2018

Confidence in Borrowing Spring 2018


Filene's annual report on consumers' confidence in borrowing relies on recurring national surveys to measure consumers' attitudes about debt and borrowing. This latest survey indicates that consumer confidence remains relatively constant since the previous survey.

Hope Schau
Hope Schau
Eller Professor of Marketing at the Eller College of Management
University of Arizona
Ignacio Luri
Department of Marketing, University of Arizona
Report Number 450

Executive Summary

Filene conducts a biannual national survey to gather insights on consumer confidence in borrowing and publishes the results annually. Understanding consumers’ confidence in borrowing helps the credit union system better anticipate the loan market. Recent survey data suggest that although there are few changes among potential loan consumers, the attitudes and reasoning behind consumer decisions are becoming more apparent.

Keep Reading

In addition to the full report, we provide you with two documents: the original survey questions and data set used for this research. Explore the data and find relevance to questions you may have about confidence in borrowing.