This is a Filene pilot with a field-tested company, designed to help credit unions boost wallet share, interchange revenue, and member happiness.
Filene is collaborating with Larky to bring you a mobile local discount program that can save your members $1,000 or more per year by shopping at their favorite local merchants.
Larky develops compelling discounts at local merchants right in your backyard. Then they provide CU-branded mobile apps which send your members smartphone alerts when they are physically near a discount. Members pay with their CU credit/debit card to get the discount. Your branded mobile loyalty program from Larky will deliver tangible added value to your members, drive traffic to local businesses, reduce churn, and increase interchange revenue by keeping your credit union debit and credit cards top of wallet. Larky does all the merchant outreach and there is no integration with your own technology.
Larky has already signed up credit union partners such as Lake Trust Credit Union ($1.6B), Partners Federal Credit Union ($1.2B), Christian Financial Credit Union ($300M), and many others. The company has garnered attention from press and events such as CU Insight, Financial Brand, CU Broadcast, ABA Magazine, CB Insight, Finovate, Money2020, Real Simple, and CNN Money.
Don't miss this exciting Filene pilot opportunity!
