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Filene: The Blog

A social media countdown for 2016…

A social media countdown for 2016…

‘Tis the season for countdowns and listicles about what 2016 will bring.

Having scoured and digested as many of these as I can take over the past month, here I present to you the three best social media-related articles that I believe accurately predict what's in store for these channels in the year ahead, plus two clear trends I see emerging from all these predictions, and lastly one wish for all of you in the year ahead. My own countdown of sorts...

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At the crossroads of research and innovation

At the crossroads of research and innovation

I was lucky to attend Filene Research Institute’s big.bright.minds event earlier this month as a presenter.  It’s been great to be involved with Filene over the last 10 years. A decade ago, I was honored to be included in Filene’s inaugural i3 (ideas, innovation, implementation) group. Since then, as a credit union executive, we’ve been blazing a lot of new trails with the same concepts I learned as an i3’er.

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5 big bright things from Harvard (number 4 will blow your mind)

5 big bright things from Harvard (number 4 will blow your mind)

big.bright.minds is Filene's annual stakeholder meeting. At this meeting we share what we've worked on the past year, what we have planned for next year and cover a handful of wildcard topics to get our constiuents thinking about the future. Harvard University was our destination this year and the outcomes were special. In this post, I share my 5 top takeaways and how these thoughts may apply to your organization: 

The “Post-Action” Economy

The “Post-Action” Economy

What happens after the “call-to-action” may be more important for brands in social media today.

With the irrefutable changes that the rise of the internet, online shopping, digital communications and social media has affected on our society over the last quarter century, it’s safe to say we have fully transitioned and are living in the world of the new consumer-- empowered, engaged and entrepreneurial.

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