Problem:
 A large portion of gift cards that go unused and a lot of wasted funds are generated and paid for by consumers.
Solution:
Give your loved one a starter savings account at a credit union and access to financial services they can use for years to come.
Test Results:
Surveys fielded at three credit unions indicated purchase likelihood ranging from 47% to 82%.
Getting Started: Contact us to learn more about this idea from Filene i3.
