Need Help Attracting Gen Y?
Following 18 months of research on young adults with CU Tomorrow, Filene has contracted Brent Dixon to offer a limited number of advisory engagements for credit unions that seek a new generation of credit union members, employees, or board directors.
There are three ways to engage with Brent:
- Speak—If your credit union meeting needs objective, up-to-the-minute insights about young adults' financial needs, Brent can customize a presentation to address your specific questions. Available topics range from social media to generational marketing to attracting volunteers ... and more.
- Advise—Financial literacy won’t connect young adults to credit unions if the credit unions don’t offer the products they need. A top-to-bottom products and services review examines delivery systems, loan products, savings products, and transaction products. Brent will help devise recommendations based on local needs and demographic trends.
- Recruit—One of the most sustainable solutions for attracting a generations of young members is to attract a generation of young leaders, managers, and volunteers. Brent works with senior leadership to build a targeted recruitment plan for entry-level professionals, MBAs, or young directors.
Email Brent or call (608) 231-8550 for more information. Download Brent's Photo or Bio.
