Bob's Presentation Topics
Thriving Midsize and Small Credit Unions
While most credit unions of all sizes are experiencing modes membership and asset growth rates, many midsize and small credit unions are growing rapidly and prospering. These top-performing credit unions have developed highly effective ways to deliver compelling value to their members. What are their secrets? Can credit unions of all sizes learn from their successes?
This sessions provides insights which were uncovered in a recently released study by Bob Hoel, a Filene Fellow at teh Filene Research Institute, the credit union movement's national "think and do tank." The research examined the performance of 3400 credit unions over five years. Session topics include lending, pricing, product, member-service, and capital strategies. Additional Filene research on this topic is underway and preliminary findings will be reported.
What Your Members and Potential Members Really Want!
This session gets inside the heads of financial services consumers. It's based on in-depth interviews with members in their homes and on other cutting edge research efforts. The conclusion is clear: consumers look at financial products and services very differently than most bank and credit union CEOs and board members do.
New research shows ways your credit union can better meet the true needs and wants of members. It goes far beyond what's learned in most surveys. It is loaded with fresh insights into gaining larger share of members' wallets and increasing member loyalty. Understanding your members better will enhance their lives and pay big dividends to your credit union.
Smart Growth Strategies
"How can our credit union grow in an increasingly competitive environment?" has become the number one question across the nation. It is becoming much more difficult to grow membership because financial consumers are less willing to switch financial institutions. Simultaneously, it's more difficult to grow assets because members have so many choices and competition is fierce.
This session examines credit union success strategies and innovations for attracting and serving growing market segments like young adults, immigrants, small businesses, and aging baby boomers. It identifies events where households are most willing to change financial institutions. It focuses on developing new strategies and revising old ones to (1) expand your loan portfolio, (2) build your deposit base, and (3) generate fee income.
To schedule a presentation by Bob Hoel, please contact him at bobhoel@filene.org.
