Who is Bob?
A popular speaker worldwide...
Bob Hoel is the Filene Fellow in Residence at the Filene Research Institute and Professor Emeritus of Business at Colorado State University. He frequently speaks about credit union challenges and opportunities at meetings of credit union leaders, regulators, auditors and others. He has spoken at conferences and conventions in all 50 states plus Canada, Europe, Africa, Asia, Australia and South America.
A professor and researcher...
Prior to joining Filene, Bob was Professor of Business and Chairman of the Department of Marketing at Colorado State University. He received Colorado State University’s “Outstanding Business Professor Award” on three separate occasions.
Bob's primary research interests are in the areas of financial institutions, marketing strategy and consumer analysis. His research has been reported extensively in academic and industry journals, and he has served as a consultant to a wide range of private-sector and government organizations. He received his Ph.D. from the University of Minnesota, M.B.A. from Indiana University and B.A. from Hamline University.
A credit union volunteer...
Currently, Bob is a member of the board of directors of Public Service Credit Union in Colorado and also of the Credit Union Foundation of Colorado and Wyoming. He serves on committees of the Credit Union National Association and the National Federation of Community Development Credit Unions.
Bob’s primary research interests are in the areas of financial institutions, marketing strategy, and consumer analysis. His research has been reported extensively in academic and industry journals, and he has served as a consultant to a wide range of private-sector and government organizations.
Bob is the 2008 recipient of the Herb Wegner Lifetime Achievement Award “for his many contributions to the success of credit unions.” This annual award is made by the National Credit Union Foundation on behalf of the U.S. credit union movement. Also in 2008, Bob was inducted into the Credit Union Executives Society’s Hall of Fame.
Contact...
You can contact Bob at bobhoel@filene.org or 608-279-5553 or by mail at Bob Hoel, Filene Research Institute, 5253 Anna Lane, Middleton, Wisconsin 53562-2406.

