According to a Cone, Inc. survey 61% of teens to young adults(13-25) feel personally responsible for making a difference in the world. Additionally, in an Edleman Good Purpose Study, 85% of Americans are willing to change their behavior to make the world a better place to live by redirecting their spending habits.
- How can credit unions connect with younger generations?
- How can we employ a commitment to social responsibility?
- How can credit unions help consumers save money through wise green choices?
One easy way is through an i3 innovation called, The Leap. The Leap is a web-based tool that shows credit unions members how they can save some green in their wallets by making good choices and taking advantage of money-saving and eco-friendly options offered by a credit union.
Why do we love the Leap?
- It promotes thrift. Members learn new ways to save by making smart eco-friendly choices.
- It’s easy to implement. It can be as simple as linking to the Leap from your credit union’s website or using the tool and materials to enhance your own green marketing efforts
- It’s customizable. Credit unions can customize the Leap with links to their own green products and services.
- Check out www.theleapforgreen.com.
- Watch a short promotional video.
- Sign up for one of our webinars- January 31st and February 10th 11 am Central.
- Contact us to learn more.
Comments
5
I think this is a great article. It’s time we start teaching the younger generation how to save money and be responsible. Some or our parents lived through the depression and they had a better understanding of living within their means and saving for the future. Hopefully in this economic climate, they will learn the same.
Link to this comment
I agree with Joyce. In this fast paced world, we seem to have forgotten how to save for something we want, instant gratification. This program seems like it would not only help in that but also in helping our planet stay a little “greener”-one more tree lives today!!
Link to this comment
I agree my mother-in-law has taught me to save for something we want instead of just whipping out that credit card. She was a stay at home mother of four so she would save everything she could to take them on vacation or out to a nice dinner. Now a days the younger generation is just using credit cards for everything and some are getting in over their heads. I think if we start teaching the young the right way they will be much better off.
Link to this comment
The financial education should start with the kids by encouraging savings and then at young adult by teaching the difference of handling checking, debit and credit card. I would like to see schools from elementary to high school having seminars and courses integrated in the curriculum for the benefit of our kids and society.
Link to this comment
Teaching financial responsibility should start at an early age and continue through graduation. Children today want the instant gratification instead of learning accomplishment through saving for the purchase. We need to teach the difference between need and want to all of our members.
Link to this comment