Through independent research and innovation, the Filene Research Institute explores issues vital to the future of credit unions and consumer finance.
What does this mean for you? Click here to register for a February 9 (1:30 PM ET) webinar with the authors.
Credit unions that want to juice membership growth face a limited set of options. If the field of membership is not broad enough, the credit union can petition to change it and serve new groups. Often the field of membership is expansive enough, so the challenge becomes how to approach new members of a group that will complement the credit union and allow it to grow.
More ...categories » Market Structure and Field of Membership, Marketing, Consumer Behavior and Market Research, Strategy, Young Adults and Families
Last week Filene hosted a webinar explaining an i3 idea which has made tremendous strides in the marketplace. Here is a recording of the discussion in case you missed it:
More ...categories » Filene News, Innovation, Podcasts and Videos, Technology, Young Adults and Families
By the end of 2011, smartphones will outsell standard cell phones, and consumers will continue to defect from bank and credit union websites to pay billers directly.
More ...categories » Technology, Young Adults and Families