Through independent research and innovation programs, the Filene Research Institute explores issues vital to the future of credit unions and consumer finance.
Services like Capital One’s Card Lab, which allows customers to individualize features like APR, rewards, and the card image, confirm an opinion expressed regularly in Filene’s 30 Under 30 group: Young adults enjoy custom products. This brief surveys more than 20 credit unions across the country that have transaction accounts geared toward young adults.
categories » CU Tomorrow, Marketing, Consumer Behavior and Market Research, Young Adult Recruiting
In Responsible Debt Relief (RDR): An Algorithmic Assessment of Household Debt Capacity and Repayment Capability, Robert Manning, director of the center for consumer financial services at the Rochester Institute of Technology, introduces the concept of RDR. RDR is an algorithm that statistically estimates the net return to creditors and guides consumers to the debt reduction plan that best matches their financial situation. Dr. Manning is one of the country’s leading experts on America’s ever expanding debt phenomenon. Listen to his recent interviews on NPR:
categories » Life Cycle and Evolution of Credit Unions, Marketing, Consumer Behavior and Market Research
It is not unsual for decisions to be made at my house by flipping a coin. Economists have a much tougher job when it comes to forecasting the economy. With gas prices hitting another all-time high today, it is easy to see why people feel gloomy about our economic future. What isn’t easy, is accurately forcasting these economic highs and lows. Filene Fellow, James Wilcox, professor of financial institutions at UC Berkeley, shed some light on this topic in the Federal Reserve article Consumer Sentiment and Consumer Spending.
categories » Filene News, Marketing, Consumer Behavior and Market Research